WOMEN'S COUNCIL OF ENTREPRENEURS
We can not believe that we have less than 2 days of November left!! With the Holidays in full swing we know that you are going to have less and less time to get the extra work done for your business!
WCE loves to find ways to relieve some of the tasks that come with owning your own business. And as most of you know each month we tackle the dreaded social media posts for your business! We know it can be difficult and not to mention time consuming to think of, create, and then schedule posts for all your business’s social media platforms. That is where Women’s Council of Entrepreneurs’ Free Monthly Social Media Post Idea Guide comes in to help relieve some of that stress! The December edition of the Social Media Post Idea Guide hot off the presses!
Before you start scheduling your the posts of of WCE’s post idea guide we suggest that when planning your day, week, or month on social media you start with a goal in mind. Do you have a topic you want to target, a certain product or service that is new or you’re having a special on? December is an easy one when thinking of this because you can use the theme of being the holidays by focusing on all the sales or deals you have for Holiday shopping or it can be about setting new goals as the end of the year approaches. Think about what you want to communicate to your audience and have that goal in mind when reading WCE’s Post Guide.
Now, as we have stated in the other monthly post guides ~ you can use our Monthly Social Media Post Idea Guide by following day by day, you can pick or choose which posts work best for you and your business, or you can use these tips simply as a guide and come up with your own posts! Whichever way you use it, we want you to always BE YOU and show your value! We found it’s best with any of our ideas to put your own twist on it that can really showcase you and your business. Use your platform and posts to present to your audience your value and the value of your product and/or service.
With all that said you can download for FREE WCE’s December Social Media Post Idea Guide by clicking the button or the photo below!
We hope this helps and remember that WCE is always here to help! For more tips and free downloads please browse through our other Articles. You can also become a FREE member of WCE and get access to our hidden Member resource page that is full of INSTANT and free downloads, other great resources that will help you run your business, and get up-to-date information on our upcoming events! To join for free or to take look at our premium memberships go to the Membership tab here on our website or click below:
JOIN WCE FOR FREE!
And check out our all of Upcoming Events and in our Training Resources for more tools that can help you grow as an entrepreneur.
If you have any questions or concerns please don’t hesitate to reach out to us at firstname.lastname@example.org!
With Thanksgiving so close we always tend to start thinking about gratitude. We feel that focusing on what you are thankful at the beginning of each day it helps you project a positive mindset throughout the rest of the day. And you might be thinking ~ what does this have to do with being entrepreneur?! As an entrepreneur we can let our own thoughts get in the way of our goals, we over think things, we focus on others successes instead of our own, and we can let negative thoughts rule our day.
Here at WCE we have created a Gratitude Worksheet Bundle that is an exercise you can do each day to help you create a more positive mindset. And the best part ~ it's FREE to Download! Yay!
There are 2 steps to the daily the gratitude worksheet. The first worksheet (Daily Gratitude) will be the one you fill out in the morning. You will answer all of the prompts to get your mind focused on the positive and what you are thankful for! You will also think of what you will want to accomplish that day. Remember, always be realistic or you will just let yourself down and demotivate yourself.
The second worksheet is your Gratitude Reflection and will be completed in the evening after your day is over. You will reflect on the day, how you handled stresses, and what you can look forward to tomorrow. These worksheets should take you about 5 minutes each to reflect on and fill out!
We also have a bonus worksheet ~ we know a BONUS worksheet in a FREE bundle?! WCE is in the giving mood!
The bonus worksheet is a Monthly Worksheet that you will return to throughout the month. You will take note of the little things that brought you joy throughout the month, who or what you are grateful for each day, and what were things that made you proud throughout the month. Treat it like a documentation of the little things in life ~ the ones we tend to forget about when we are having a bad day.
Now that we have walked you through what you can expect with these worksheets it's time for you download the bundle! You can do so by clicking the button or the image below!
Gratitude in life is so important and we hope that you find this download helpful. Here at WCE we are always here to help! For more tips and free downloads please browse through our other Articles. You can also become a FREE member of WCE and get access to our hidden Member resource page that is full of INSTANT and free downloads, other great resources that will help you run your business, and get up-to-date information on our upcoming events! To join for free or to take look at our premium memberships go to the Membership tab here on our website or click below:
JOIN WCE FOR FREE!
And you won’t want to miss any of our training resources and discover ways to make yourself a better and more efficient business owner!
The holidays are right around the corner and holiday shopping is in full swing for most! According to Deloitte’s annual holiday retail forecast the 2021 holiday shopping season is predicted to "increase by 7-9% with holiday sales reaching $1.28 to $1.3 trillion during the November to January timeframe".
With those numbers we want to make sure your business is ready for the holiday crowds and rush. We found a great list created by the amazon pay team. They point out 6 ways you can prepare your business for this crazy holiday shopping season.
The 6 tips to get your business prepared for the holiday shopping season are:
You can read the full Amazon Pay article HERE.
These may seem like too much to do in the little time you have left ~ but there is still time for most of these! We suggest with your social media posts keep it simple! You can keep it to just posting about your sales and new arrivals each week. Something is better than nothing. Schedule it out beforehand and if you have more time you can fluff later! Here at WCE we have monthly social media post idea guides that can help you streamline this task. Click HERE for November's Guide. December's guide will be coming out at the end of November so keep your eye for it! We also have amazing social media managers in ShopaSmallBusiness.com that can you help you with this as well!
Another suggestion we have to help break this list down is the digital presence and the gift cards. You want to make sure your customers can find you online. If don't already have an online shop or a way to take payments online you need to look into that ASAP. "Deloitte also forecasts that e-commerce sales will grow by 11-15%, year-over-year, during the 2021-2022 holiday season. This will likely result in e-commerce holiday sales reaching between $210 billion and $218 billion this season." That means YOUR BUSINESS needs to be online. If you can't get your business converted to an online presence this year try to make eGift Cards available to your online customers. This will open up your market and help out of town customers buy your intown customers gifts from you.
A few places that offer egift card options that you can look into:
There are other options available too, but we really think adding egift cards would be a great addition to your business for the 2021 holiday season.
And lastly, we loved Amazon Pay's suggestion of getting on a Holiday Gift Guide List. Here are WCE and ShopaSmallBusiness.com we are doing weekly gift guide lists that each targets different topics. Click the button below to read the Holiday Gift Guides we have published so far.
ShopaSmallBusiness.com Holiday Gift Guides
The best part of our gift guides is that they are all Small Businesses! Yay! WCE & ShopaSmallBusiness.com members are the only ones that are included on the lists. For more information about joining Women's Council of Entrepreneurs and ShopaSmallBusiness.com click the button below.
More about WCE
As always, we hope this helps. Search our other articles for great tips and some free downloads too! And check out our all of Upcoming Events and in our Training Resources for more tools that can help you grow as an entrepreneur.
If you have any questions please don't hesitate to contact us at email@example.com! And to opt-in for WCE's text to get up-to-date info on events, resources, and deals simply text WCE to 936-228-6391!
We are heading into the final stretch of 2021 and we can’t believe it!! As we all know the craziness of the holidays are upon us and we know that the tasks of your business can become overwhelming to say the least.
Here at WCE we love to find ways to relieve some of the tasks that come with owning your own business. Each month we tackle the dreaded social media posts for your business! We know it can be difficult and oh so so time consuming to think of, create, and then schedule posts for all your business’s social media platforms. WCE has come up with a Free Monthly Social Media Post Idea Guide to help relieve some of that stress! And we have the November edition of the Social Media Post Idea Guide hot off the presses!
Before you download the Post Idea Guide we suggest that when planning your day, week, or month on social media you start with a goal in mind. Do you have a topic you want to target, a certain product or service that is new or you’re having a special on? November can be an easy one when thinking of this because you can use the theme of being thankful or focus on all the sales or deals you have for Holiday shopping. So, think about what you want to communicate to your audience and have that goal in mind when reading WCE’s Post Guide.
Now, you can use our Monthly Social Media Post Idea Guide by following day by day, you can pick or choose which posts work best for you and your business, or you can use these tips simply as a guide and come up with your own posts! Whichever way you use it, we want you to always BE YOU and show your value! We found it’s best with any of our ideas to put your own twist on it that can really showcase you and your business. Use your platform and posts to present to your audience your value and the value of your product and/or service.
With all that said you can download for FREE WCE’s November Social Media Post Idea Guide by clicking the button or the photo below!
And you won’t want to miss our last upcoming virtual workshops on How to Use Pinterest to Increase Your Sales or our any of our in-person events throughout Texas! You can find those under our Upcoming Events tab or you can click below!
Here at Women’s Council of Entrepreneurs we have found both through our experts and through trial and error of our own that planning is one of the most important things you can do when owning your own business. If you do something last minute or on a whim it may work out, but it will never be as successful as it could have been if you planned it out.
This goes for almost everything (if not everything in business). Whether it’s planning your marketing strategy, your social media posts, you email marketing, your texts, the sales you’re running for the month or year, your finances, your retirement…. the list goes on and on.
~ Planning is key ~
WCE is always coming up with ways to make that planning go more smoothly with our downloads. We have our Monthly Social Media Plan Outline, Create Copy for Your ADs Worksheet, Social Media Content Weekly Planner, Create Your Elevator Pitch Worksheet, Video Content Marketing Checklist, Finance Tracker Worksheet, Social Media Clean-Up Checklist, Startup Cost Worksheet, Setting Goals Worksheet, and so many more ~ You the rest in our other Articles!
But, we even with all of those knew we had forgotten something really important. Something that should really be done before you even start your business ~ but can be done (or altered) at anytime in entrepreneurial journey ~ YOUR BUSINESS PLAN!
The SBA gives a great breakdown on why business plans are important in their article 5 Reasons You Need a Business Plan.
They state the 5 main reasons to write a business are:
We couldn’t agree more about the importance of a business plan. Not only do you need a business plan to know what goals you need to achieve, but if you want any funding to kickstart your business no investor or bank will even look your way without a business plan. Writing a business plan seems like a scary and very overwhelming thing to start, but with the right guidance it really isn't. Having your plan paves the way for your business' future which will bring you peace of mind and organization within your business.
With all that said we realized we didn’t have anything for our WCE members and visitors to use to help them with their business plan! So, we knew we had to do a Virtual Workshop on it. On October 14, 2021 Dawn Miller will teach you how to create a simple, one-page plan for achieving success in business!
Dawn will walk you through how to create a plan that is guaranteed to accomplish one goal with simple, effective strategies that offers success in business, life, and more. This one page plan will help you achieve any goal by implementing up to 3 initiatives with up to five actionable strategies. She will go over the framework for a simple, one page plan that will help you launching your next product, service, event, and even provide a roadmap for a one-year business plan. She'll offer over a dozen prospecting and marketing ideas that you can implement immediately.
Make sure to sign up for that ASAP so you don’t miss out on her FREE business plan worksheet and workbook that she will be using a guide during her workshop.
Workshop Sign Up
And make sure to download all the WCE free downloads we have listed above. You can also become a FREE member of WCE and get access to our hidden Member resource page that is full of INSTANT and free downloads, other great resources that will help you run your business, and get up-to-date information on our upcoming events! To join for free or to take look at our premium memberships go to the Membership tab here on our website or click below:
Become a WCE Membership
And remember WCE always has your back! If you have any questions or concerns please don't hesitate to contact us at firstname.lastname@example.org!
We say this pretty much every month, but it still stands true ~ time moves so quickly! And with October starting THIS Friday we believe our statement is more true than ever. We can not believe it is already time to give you Women's Council of Entrepreneurs October's Social Media Post Idea Guide!! As most of you know, WCE is always trying to find ways to take tasks off your list as much as we can and one of the ways we do that is with our Social Media Post Idea Guide.
For the readers that are new to Women’s Council of Entrepreneurs ~ our Monthly Social Media Post Idea Guide is a list of social media posts that are complementary to each day of the month. There are ideas to promote yourself, your business, and ideas to create interaction on your page. We also include important or fun holidays of the Month ~ like National Chocolate Day! You can follow our guide day by day, you can pick or choose which posts work best for you and your business, or you can use these tips as a starting off point and come up with your own posts! Anyway you use this guide we hope that this streamlines your workflow, as well as, helps you get more interaction on your social media platforms.
Our Social Media Post Idea Guide is easy to follow and is a simple one page guide. You can download for FREE by click the button or the image below!
And you won’t want to miss any of our upcoming virtual workshops or our in-person events! You can find those under our Upcoming Events tab or you can click below!
If you have any questions or concerns please don’t hesitate to reach out to us at email@example.com!
I'm a Graphic Designer, I create graphics for businesses to promote their services or products. I design a polished, professional brand for Business Owners. We provide client-focused design solutions to clients all over the country. We focus on creating concepts tailored to each client. Our ultimate goal is to produce results, turn client ideas into reality, and build long-term relationships.
I started my own business on March 26, 2009. It was the day I quit my job. There had been an issue over a project ad I was yelled at for something that was out of my control. I decided I didn’t have to put up with that type of behavior and I quit! I never looked back, the best decision of my life.
I’m a native Texan, born and raised in Houston, I now live in San Antonio with my husband. I have always loved to draw and create and it translated to commercial art (graphic design). I still love what I do after almost 28 years. I still get excited to see a project I designed or a logo I design on a sign as I drive around the city. I have 2 adult step sons and a granddaughter and 4 cats.
I have been drawing since pre-school days and I learned about Graphic Design in high school. I was almost a beautician and I ended up needing an elective credit to graduate high school and ART fell back in my lap. Changed my whole life career.
When I graduated from high school, I remember telling my parents that I wanted to go to college. They told me that they had not saved any money for me or my sister to go to college. I was devastated because I knew what I wanted to do with my life. I spoke to the people at the Art Institute of Houston and they told me about grants and scholarships available for minorities. I applied to anything and everything! I got several grants and scholarships and had very little debt when I graduated. I always tell everyone “where there is a will, there is a way!”
Galan Graphix is a design firm that prides ourselves on value, quality, and execution. We provide each client large design firm quality work.
I have been in business, full-time, for over 12 years. I’m proud of that because it is a struggle and I have survived longer than the statistics said I would. I’m stubborn and refuse to give up!
For my business, I had a lot of clients only needing digital graphics to promote online courses or e-book. This past month I had a lot more projects for print.
Galan Graphix prices vary, depending on what the Client needs. The scope of work is different for every business and Myrna focuses on creating concepts tailored to each client. At Galan Graphix their ultimate goal is to produce results, turn client ideas into reality, and build long-term relationships. Please connect with Myrna and see all the wonderful things she can do for you and your business!
If you would like to share about your business with WCE please contact us at firstname.lastname@example.org
We have said it before and we will say it again ~ we LOVE social media it is an amazing (and mostly free) way to be seen by new customers and clients and a great way to get info about your business out to the public. Buuuttt, what we don’t love is that we don’t own our social media accounts. We don’t have full control over who sees our posts or if our social media accounts will even be there tomorrow! You’ve heard the horror stories of business accounts being hacked, then frozen and then the owners are locked out FOREVER! That means all of your contacts are GONE because you don’t have those followers information.
What we have learned along our on-going entrepreneurial journey is that you need to find a way to pull those followers you have on social media into your email list so that you can talk to them directly. You will gain a piece of mind that if you lose your social media accounts you have your email list to continue to talk to your customers/clients and you won’t have to start from scratch if you ever have to rebuild your social media accounts.
So, the question is how do you capture people’s emails?!
One of the ways we do it is with a landing page!
You might be asking yourself ~ Landing page?! What in the world are you talking about and what is a landing page?!
According to Unbounce, “a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign.”
On a landing page you will give your potential clients/customers a little taste of what you can offer them. A landing page is not a full website, because landing pages have a specific call to action ~ for you it will be for the visitor to subscribe to your email newsletter.
There a lot of benefits of a landing page, but the top three to us are:
This one is obvious and we talked about the benefits of this above. You need to collect your followers on social media contacts so you don’t risk losing them.
With ConvertKit you can add questions on the submission form to find about more about the person signing up for your newsletter! You can ask them how they heard about you or what they hope to learn from you or get out of your newsletter. You can ask your target market what they need!
An email list you are not yelling into the social media echo chamber and hoping people see it on their newsfeed. An email newsletter goes directly to your target market’s inbox.
Now the question is what is the best way to convince someone to give their email?
If you haven’t noticed we love giving out free content here at WCE! And when we found out about landing pages being used to grow our email list, we knew it would be a great way to get our free downloads to even more people! We use our free downloads on our landing pages ~ If you submit your email you are able to get the free download AND you will get ALL of WCE’s future free download directly to your inbox!
So, our suggestion is to give something to your potential client that makes their life easier. It can be a worksheet, a template, a checklist! Anything that goes with your expertise, that is a benefit to your potential client/customer, and shows them that you’re an expert in your field. You want your free download to be an example of what they will be getting in your newsletters. So you need to make it worth it!
A pro tip: A great place to make worksheets and free printables is Canva. They have a free option too!
Try Canva For Free
Now onto “where do I begin with building a landing page”?!
There are lots of places you can start and we have tried plenty of them! But, recently we found CovertKit and we are in love so far!!! The landing pages are beautiful and easy to edit.
Click on the button or image to see the one that we made for our Monthly Social Media Plan Outline Download ~ go ahead and sign up for our newsletter while you’re there too! ;P
WCE's Landing Page
Not only are the ConvertKit landing pages beautiful and easy to navigate we love that it sends an “incentive email” instead of directly signing the person up. Why do we think this is great, you might ask?! We think it is great because we know that the if the person goes to their email and confirms subscription then they ACTUALLY want to be a part of our group and newsletter. It also shows you that they probably didn’t just throw you a spam email. So, we love this extra step!
ConvertKit also has a great report section for each of your landing pages, as well as, a subscribers section where you can see all the emails that were sent, the click rate and your conversion rate. You can also manually add subscribers that you have from somewhere else. You then can use ConvertKit to send out your newsletter or what they can “Broadcasts”.
We could go on and on, but….
We suggest you sign up for free….oh yeah! We forgot to mention that this is free for up to 1,000 subscribers! So, again we suggest you sign up and browse around to see if you love it as much as we do.
Try ConvertKit for FREE
And here is a great video on how to make a landing page and some key more feature ConvertKit has:
We really hope this helps! Search our other articles for great tips and some free downloads too! And check out our all of Upcoming Events & and in our Training Resources for more tools that can help you grow as an entrepreneur. If you are not a WCE member already you need to today! We have a free membership level, as well as, premium levels that give you access to ALL WCE content for FREE! Click the button below for more info.
Join the WCE Community
Women's Council of Entrepreneurs had the privilege of interviewing the woman behind Bostic’s Consulting, Latricia Bostic! Continue reading to learn more about Latricia, how her knowledge of Human Resources led her to create her own business, and her advice about starting a business for yourself.
TELL US A LITTLE BIT ABOUT YOUR BUSINESS AND WHAT YOU DO:
Bostic’s Consulting, LLC is a SHRM and Lean Six Sigma Certified Human Resources Consulting company that provides full human resources assistance to small business owners. We specialize in hr audits for compliance, pre-employment services, recruitment services, management training, general hr guidance.
HOW OR WHY DID YOU DECIDE TO START YOUR OWN BUSINESS?
I decided to start my own company because I heard that companies were afraid to approach HR because they thought HR hires and fires within an organization. In some cases this is only true if the team/or individual reports directly to HR. HR has a stigma about how they come across as being one-sided. This very statement was the reason why I started Bostic's Consulting to help clients and team get moving in a better direction for overall team and company success.
WHY DID YOU CHOOSE THIS BUSINESS OR INDUSTRY?
I have been in HR for almost 20 years. I enjoy working with clients, business owners, leaders and team members to help them to become the best version of what success in an organization should look like.
DID YOU HAVE ANY MAJOR SETBACKS OR OBSTACLES GETTING STARTED?
Bostic's Consulting experienced a few setbacks, because the owner was still a part of corporate America and it was stunting the growth of the business. When the opportunity came for me to make the decision to either stay in corporate or run a full time business, I chose to run the business full time.
WHAT DIFFERENTIATES YOUR BUSINESS FROM YOUR COMPETITION?
We communicate and be very transparent with all of our clients. We make necessary recommendations in order for them to run a successful business operations. Our clients take pride in us knowing that we have their best interest.
WHAT ARE YOU MOST PROUD OF ABOUT YOUR BUSINESS?
I am proud that Bostic's Consulting has gained the respect and trust from our clients. By doing so we had the opportunity to expand to the New Orleans area this year.
WHAT WOULD YOUR ADVICE BE TO OTHER WOMEN WHO WANT TO START THEIR OWN BUSINESS?
Is to go for it, it may seem scary in the beginning, but once you have started your own business, you will have a liberated feeling of I did this and I am so happy that I did.
WHAT HAS BEEN THE BEST INVESTMENT YOU'VE MADE FOR YOUR BUSINESS?
Is hiring a team that is very knowledgeable, in order to accommodate the business needs and growth.
WHERE DO YOU SEE YOUR BUSINESS IN 5 YEARS?
I see Bostic's Consulting growing and growing all across the United States.
Bostic’s Consulting not only can help you and your business with all your HR needs from employee contracts handbooks, standardized hiring processes, performance management processes, pay and benefits strategies, onsite leadership coaching & training to retention strategies. They can also help with individual needs, such as, resume & cover letter writing, interview training, and LinkedIn Optimization.
To connect with Latricia at Bostic’s Consulting please visit any of following links today!
Phone: (832) 241-7800
It is the final day of August, summer has come to an end for most and we have all fallen back into the fall routines. With the craziness of back to school for some and the holidays just around the corner we know that the tasks of your business can become overwhelming.
At WCE we can't do all the work for you, but we do find ways to relieve some of the mundane tasks that come with owning your own business. Each month we tackle the dreaded social media posts for your business! It can be so hard and so time consuming to think of, create and then schedule posts for all your business’s social media platforms. And although Women’s Council of Entrepreneurs can’t do all of that for you (we wish we could) we did come up with a Monthly Social Media Post Idea Guide! And we have the September edition of the Social Media Post Idea Guide hot off the presses!
Before you download the Post Idea Guide we suggest that when planning your day, week, or month on social media you start with a goal in mind. Do you have a topic you want to target, a certain product or service that is new or you’re having a special on? Think about what you want to communicate to your audience and have that goal in mind when reading WCE’s Post Guide.
With all that said you can download for FREE WCE’s September Social Media Post Idea Guide by clicking the button or the photo below!